Interestingly they've finally realised over at the content dry marketing blog for Rocky Balboa that just releasing marketing shots isn't really going to work for them, and it looks like the blog is closing. Good news is that it's moving, and the move suggests they might get a real blogger involved.

The quote is that more material is coming, wooo, but that it's also moving to Stallone Zone, which is an independent fan site run by Craig Zablo. Could he be taking on the role of blogging the movie and getting access to some interesting stuff? Please, let's hope so, the only decent movie blogs I've seen are for independent movies, and even then a lot of them are simply churning out pulp to get site figures.