BAFTA's rival awards ceremony
The other major TV channel in the UK, ITV, is set to start their own awards ceremony hoping to rival the BAFTA's which are run by the BBC.
The BBC have run the BAFTA's for sixty years now, and it's a surprise that it has taken this long for a rival to be considered. This awards ceremony will have a difference though, it will be voted by the audience.
The National Movie Awards will run in September for two hours at the Royal Festival Hall. Voting forms will be available at cinemas all across the UK, as well as magazines and online, allowing you to determine the winners of the awards.
Warner Brothers and Fox are backing the awards and promising that many of their stars will appear, and it's timely too as many big blockbusters will be arriving at, or running through, the cinemas at the time of the ceremony.
It certainly sounds like they are hitting it off on the right foot from the story at Times Online. With studio backing, stars to appear, and major blockbusters to be hyped, they're all set for something special.
I think this is a superb idea, not the fight against the BAFTA's but the opening up of the awards to the audience, the people who are actually watching them. It's about time this happened, even if it would be only for a few titles I would be happy. Imagine the Oscars with the audience awards section.
















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