Netflix and Best Buy go Blu-Ray
Both Netflix and Best Buy stores are dropping HD-DVD in favour of Blu-ray.
Netflix is one of the biggest online film rental companies in the U.S. and Best Buy are one of the largest consumer electronic retailers, also in the U.S.. Together these moves are a staggering indication of the outcome of the format war, an outcome that Netflix believe has already been decided.
This is a serious blow for the future of HD-DVD. Although Best Buy says it will continue to stock the format, Blu-ray is its format of choice for them and their customers. Here's their official statement made this morning through Yahoo Business and High Def Digest:
"Consumers have told us that they want us to help lead the way. We've listened to our customers, and we are responding...Our decision to shine a spotlight on Blu-ray Disc players and other Blu-ray products is a strong signal to our customers that we believe Blu-ray is the right format choice for them."
That's a pretty killer quote coming from Brian Dunn, the president and chief operating officer of Best Buy.
Meanwhile the Interflab is buzzing with the news that Netflix has decided to go the same way, but more so, I grabbed the story from Reuters. Netflix has decided to stock exclusively Blu-ray products saying that there had been such a clear signal from the DVD industry that they chose Blu-ray. This means that they will only stock Blu-ray discs as in their high-definition format going forward and they will phase out HD-DVD by the end of the year.
Honestly, I don't think there's any coming back from this for HD-DVD. Whatever you think of the formats, Blu-ray looks to be the winner of the format war and it is just a matter of time now. Expect more announcements in the coming months, and if you have HD-DVD prepare for a fire sale of discs.