Tomorrow sees the release of probably the most anticipated console game this year, Grand Theft Auto IV. And even with the increasing collaboration between the games and film industry, it seems one side is a little worried. The release of Halo 3 last year saw weekend cinema takings drop considerably that weekend, and now the release of GTA IV could have a similar or even worse effect at the box office.

According to The Guardian there are signs the film industry is a little worried, mostly about the effect big game releases could have on their summer blockbusters, for example Iron Man. A corner of the entertainment industry which they perhaps used to look on as a poor relative is now holding it's own, and with a console game costing more than a ticket to the cinema they make big bucks. The arrival of next generation consoles like the XBox 360 and Playstation 3 have also given the games industry a boost.

I reckon there is room for both, even I will have to venture outside at some point after playing GTA IV for large periods of time. But it could be that the film industry may have to accept that big console games, will have an effect on how their films perform, and that they aren't going anywhere. What do you think, is this only a problem when big name games come out? Or will the film industry have to see that they have some serious competition for people's time and money?