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Studio justifies Harry Potter and the Half-Blood Prince delay

HarryPotter.jpgWell, when I say justify, they don't at all, they skirt around the issue apologising to the fans and try and sell the positive that it'll be less of a wait between this and Deathly Hallows.

Still it's some kind of attempt to address the resentment that they've created within the Harry Potter fan world online what with petitions being started and sites and forums filling with comments.

Last week Warner Bros. announced that Harry Potter and the Half-Blood Prince would be delayed until summer 2009, it's original release date was for autumn (fall) 2008, not that far away.

However the fanbase was quick to respond and make their outrage heard, and as with all things Harry Potter, the studio was quick to notice and respond.

Here are the comments from Alan Horn the President and CEO of Warner Bros through Cinema Blend:

"Please be assured that we share your love for Harry Potter and would certainly never do anything to hurt any of the films. Over the past 10 years, we have nurtured and protected each film, and the integrity of the books upon which they are based, to the best of our ability.

The decision to move "Harry Potter and the Half-Blood Prince" was not taken lightly, and was never intended to upset our Harry Potter fans. We know you have built this series into what it is, and we thank you for your ongoing enthusiasm and support.

If I may offer a silver lining: there would have been a two-year gap between "Half-Blood Prince" and the much-anticipated first part of "Harry Potter and the Deathly Hallows," which opens in November 2010.

So although we have to wait a little longer for "Half-Blood Prince," the wait from that film until "Deathly Hallows" will be less than 18 months. I am sorry to have disappointed you now, but if you hold on a little longer, I believe it will be worth the wait."

There's no explanation, but we know that it's much better for any studio to have a film such as this released during the summer months, after all it is one of the biggest films that WB have to release, and they want to maximise the audience they'll get from it, and therefore the profit.

However why don't you sit proud in the fact that you'll only have to wait a year for the follow up, Deathly Hallows…or rather the two films for Deathly Hallows.

Personally I think it's quite a wait, and if Harry Potter wasn't such a strong franchise with such a powerful and devoted following I wouldn't think that they could get away with this, but it's precisely that reason that means they can.

It's you, the fans out there, that are allowing them to move the film, because they know that you'll wait and they know you'll still go and see it next year. You're tied into the series and there's no way you're not going to see it through to the bitter end.

The underlying message from Warner Bros. is, tough, we're doing it to maximise profits and have a big summer film to release and compete against everyone else, and you'll just have to wait, and you will.



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